Sales systems, built and run
One system your store, your CRM, and your books finally agree on.
Your CRM, your store, and your finance system each tell a different story, so revenue gets reconciled in a spreadsheet and nobody fully trusts the number. We build the systems behind how you sell: the CRM as system of record, the integrations that keep them in sync, the reporting everyone reads from, the routing so no lead drops, and when you need it, the credit-and-commission layer that pays the people who earn your sales. Built to fit how you sell, and yours to keep.
- Your CRM and your finance system report different revenue
- Your team re-keys orders and data between systems by hand
- Leads land in a shared inbox and go cold before the right rep sees them
- Marketing, sales, and finance each report from a different dashboard
- A direct online order leaves the rep or dealer who owns that customer feeling cut out
Manufacturers and distributors whose sales infrastructure we’ve built and run
Why most sales stacks drift apart
A CRM is not a sales system. It’s one part of one.
What you have now
Five tools, no owner
- Your CRM, your commerce, and your finance system each tell a different story
- Data gets re-keyed and reconciled in a spreadsheet after the fact
- Leads land in an inbox while the right rep never hears about them
- Commissions are calculated late, by hand, and argued over
What we build
One system that agrees with itself
- Every system reconciles to a single source of truth
- Store, CRM, and finance stay in sync without hand-keying
- Leads reach the right rep the moment they arrive
- Each sale credits the rep or dealer who earned it, and every payout traces to the rule that produced it (built on Siren)
What we build
The systems behind how you sell, as one accountable layer
Start where it hurts, and we make it answer to the whole. Each piece reconciles to the same source of truth, so the system agrees with itself.
CRM & data plumbing
Setup, extension, and ERP links so the CRM is the system of record everything else reconciles to, not another silo.
Learn more → IntegrationsIntegrations
The connections that keep your store, CRM, ERP, and finance in agreement, built and monitored, so nobody re-keys data between systems.
Learn more → ReportingReporting & dashboards
One place marketing, sales, and finance can all read from, tied to the books, instead of three dashboards that disagree.
Learn more → RoutingLead routing
No lead falls through. Rules that get the right opportunity to the right rep, fast, with a record proving it.
Learn more → Credit & commissionsCredit & commissions
Record who earned every sale, across web, phone, rep, dealer, and partner, then calculate and pay the commission on it automatically, on rules every payee can audit. Built on Siren.
Learn more → Custom devCustom development
The plumbing nobody sells off the shelf: the sync, the portal, or the logic your system needs, built and run.
Learn more →Two ways to engage: we build it, and we run it
A working session to scope it, a sprint to build it, a managed plan to run it
- 1
Working session (the way in)
A free working session maps your stack, your data, and where the systems diverge. You get a readout and a build sequence to take with you, with no obligation.
- 2
Build (the product)
A scoped, fixed-price sprint. We make the CRM the system of record, wire the integrations that keep store, CRM, and finance in sync, stand up the reporting and routing, and, where you need it, the credit-and-commission layer, on the stack you already run. The working session fixes the price and the timeline before you commit, so there are no surprises and no open-ended hourly bill.
- 3
Run (we keep it honest)
Optional managed plan. We operate the integrations, the reporting, and where it applies the monthly commission close, the reconciliation, and the payouts, so it stops landing on your desk. No one gets paid twice: every payout is reconciled against prior periods before it goes out. Prefer to run it yourself? We hand it over clean and documented, and it keeps working whether or not you keep us. Either way, you own it.
Not sure where to start? A free working session is the way in.
The engine underneath
The credit and commission layer runs on Siren
You’re hiring a firm, not licensing software. The part that records who earned each sale and makes sure they get paid runs on our own engine, Siren: built into your system, run by us, and yours to keep, documented and clean, never locked in. We deliver the service; the software on its own is Siren’s job.
Start here
Get your store, your CRM, and your books to finally agree.
Start with a free working session. It maps your stack, shows where the systems diverge, scopes the build to a fixed price and timeline, and the map is yours to keep, with no obligation.